It says more about how concentrated the real estate business is than about the wider economy. In any environment, a small share of agents do the large majority of the deals, and that gap widens when transaction volume gets lean. When homes turn over more slowly, the agents who were coasting on a hot market suddenly have to go find business, and a lot of them turn to content to do it. So you get a flood of agents posting several videos a day hoping for quick leads. It rarely works that way. Content is a real channel, but it compounds slowly. From Jeb's own experience, it took roughly two to three years of consistent posting before a single closed deal could be traced back to the videos. Someone cranking out three a day to survive a slow quarter is usually disappointed and gone before the channel ever pays off. The volume of agent content and the number of licensed agents both tend to swell in good times and thin out in lean ones. A wave of new videos tells you the market has tightened for agents, and the agent business and the wider economy are two different things.