There's no clear, enforced rule against it that we're aware of. This is a genuine gray area right now. Edited listing photos are nothing new. Swapped-in blue skies and Photoshopped sunsets have been common in the MLS for years. What's changed is that AI has gotten good enough that a render can be hard to spot. YouTube requires creators to disclose meaningful AI use in a video. The MLS generally has no equivalent, no checkbox or disclosure field for AI-generated imagery, even though virtual staging itself is supposed to be disclosed to buyers. Given how convincing the technology has become, some form of disclosure requirement is probably coming, especially for edits that add or remove real features of a property rather than just brightening a photo. As a buyer, the safeguard hasn't changed. Treat listing photos as marketing, and verify the home's real condition in person and through your inspection before you rely on what any image shows.